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most powerful women in credit unions
November 19, 2024

American Banker names TruMark Financial President and CEO Kelly Botti as one of 2024’s Most Powerful Women in Credit Unions

TruMark Financial® Credit Union is proud to announce President and CEO Kelly Botti has been named to American Banker’s Most Powerful Women in Credit Unions list.

Launched in 2022, The Most Powerful Women in Credit Unions expanded American Banker’s recognition programs to celebrate the women leaders who are driving innovation, catering to underserved communities, and guiding the future of financial services. This initiative shines a spotlight on the brightest, most forward-thinking individuals in the credit union industry.

“These remarkable women are leading with resilience, innovation and a steadfast commitment to their members and communities,” says Chana Schoenberger, Editor-in-Chief of American Banker. “Their achievements are redefining what’s possible in the credit union industry, paving the way for future leaders to build on their impact.”

The Most Powerful Women in Credit Unions is a part of American Banker’s continued coverage of the progress in diversity, equity and inclusion throughout financial services, and expands on the mission of supporting, empowering, celebrating and advancing women in the banking industry, including The Most Powerful Women in Banking™, now in its twenty-second year.

Here is an excerpt from American Banker’s 2024’s Most Powerful Women in Credit Unions:

Standing out

As president and chief executive, Botti is charged with overseeing all operational, financial, and administration functions for the $3.2 billion-asset credit union and was instrumental in guiding the credit union to its highest net income in its 85-year history. Colleagues attribute to her a combination of dedication, personability, leadership, and fun, and praise her for being caring, understanding, driven, and passionate in her approach. She brings more than 10 years’ experience in banking to her role, and has also been a senior vice president, chief risk officer and corporate counsel at TruMark.

Staying flexible

Newer and more junior employees are navigating unprecedented velocity of change compared to when Botti began her career, and they need to maintain flexibility to be able to adapt, she said. Botti encourages junior team members to think of their career not as a ladder, but as a lily pad.

“Lily pads also float because of the roots below – so even when it feels like progress isn’t visible, you are on much surer footing thank you think,” she said. “Creating a mindset where your growth can be forwards, backwards, and lateral – sometimes shaky, sometimes more balanced and never linear – [and] Being flexible and adaptable to how your life unfolds will serve you well.”

A complete list of the honorees was published on November 19 and AmericanBanker.com will feature dedicated profiles highlighting their organizations, time spent in their current role, and their career trajectories in the credit union industry. Read the full article here.